Combined with the concept of the company and consumer groups, according to different people, different design style, in a win-win shoe plastic packaging box series design, I chose two of the major representative of consumption object: the first is that has the taste of successful people, they generally prefer a low profile, don't like to make public, low-key luxury is their consistent in style, so on box package adopted a more conservative design style, the form of a shoe plastic packaging box USES is smoked pull type, convenient to carry, save raw materials.
According to the survey to understand their habits, choose the simple sense of the picture, the picture with the company logo, choose a darker color, this design style can not only reveal a person's taste but also can highlight a person's attitude to life.Shoes and shoe plastic packaging box is with a series of shoes, listed on the feeling one style, but thin, actually distinct design, selection of different is that my packaging structure is different, give a person is another kind of feeling, the design of the socks chosen is cylindrical, more convenient to carry, can be recycled, in order to cater to the concept of green environmental protection and energy saving, I chose a creative design can be recycled.Cylindrical socks, after use, not only can continue to install socks, but also can install some ornaments or as a pen holder.
It has the effect of recycling and reuse.The insole is superimposed, which is convenient to carry and can be taken out on business trips without embarrassment.Second, the pursuit of fashion sense of a group of people, fashion is indispensable in their eyes, some 80, 90 after the youth, they like to be different, like to be concerned, they in the choice of shoes and clothing, have a different vision and their own unique style.For this kind of people, I chose fashion illustration as my design element, with a light and clear color.
In the selection of shoe plastic packaging boxes, I chose a more personalized shoe type at the beginning, but for the reason of printing, I finally chose the side cover type.Although it is an ordinary shoe plastic packaging box, but combined with the fashionable illustration, it gives people an extraordinary feeling, and forms a long cube multi-functional convenience shoebox whole.
After adopting this structure, it is convenient for people to buy shoes and wear dirty shoes to clean and maintain them in time. Besides, it also USES the resources of empty plastic packaging box to achieve the purpose of convenience, saving and sanitation.